I respect these guys, their company, and their product a lot. They’ve always been generous with their time and expertise – and I’ve learned a lot from them since first meeting Adam at an edublogger meetup in 2006. I’m thrilled to see Adam and James sharing their experience (and their focus on teachers and students) with others working to be successful in the education technology market. I hope this article (a manifesto of sorts) is influential and helpful for many, so I’m thrilled to share it here.
How to Succeed in Ed-Tech
By James Byers and Adam Frey, Founders of Wikispaces, November 2012
Along the way we’ve formed a strong opinion about what success means for us, and the short list of characteristics we believe are crucial for the success of ed-tech companies. We’re sharing what we’ve learned because the opportunity to improve education through technology is vast, large enough for many times the number of companies in education today. Taken in combination, these characteristics run contrary to much of the prevailing Silicon Valley wisdom about how to address this market. We hope that today’s young education startups will consider this alternate path.
Since there aren’t comments on their site, I hope you’ll leave your own thoughts here below. :)